Paw It Forward Day is April 28
Thursday, April 28, is Pay It Forward Day. The idea behind this event is for every person to do one good deed – a “random act of kindness” – for three others. When recipients ask how they can repay the favor, they are instructed to pay it forward to three more people. With each good deed, the cycle of generosity and kindness will ripple across the world, making us all better people.
Surf Dog Ricochet, the SURFice dog who inspires others with her charitable lifestyle, coined the term “Paw It Forward” to encourage pets to also make a difference on this day. She initiated a “Paw It Forward Day” proclamation that was signed by San Diego Mayor Jerry Sanders. On April 28, Ricochet will be pawing it forward by acting as an ambassador for the event.
“Ricochet embodies what Pay It Forward Day is all about,” the day’s founder, Blake Beattie, said in a press release. “She has done some wonderful good deeds and has made a real difference in the lives of many. I think we can all learn some powerful lessons from this amazing dog who has a heart of gold … she truly helps inspire the world – one good deed at a time.”
This event is based on the novel of the same name by Catherine Ryan Hyde. The story was about a 12-year-old boy who did three good deeds for others in need. All he asked in return was for them to pass on the good deed to three other people, to keep the cycle going. Random acts of kindness can be as simple as holding a door open for someone or paying for the vehicle behind you in the toll-booth lane. Other acts of kindness can be rescuing an animal in need, helping a senior citizen, or babysitting for a friend. The possibilities are almost endless.
More than 15 countries will participate in Pay (Paw) It Forward Day, including hundreds of schools and thousands of people around the world.
To do her part, Ricochet recently oversaw the creation of “Paw It Forward” wristbands. Proceeds from the sale of each $2 bracelet will be donated to the Association of Amputee Surfers. Ricochet hopes that all animal lovers will get involved.
For more information on how to Paw It Forward, visit Ricochet’s website.
PHOTO: surfdogricochet.com


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